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Maurice Howkins joins SOGO

Howkins will be responsible for growing corporate sales and will work closely with the sales team to pass on his years of experience. SOGO has seen strong demand for its ultra-flexible service with leases available from one month as companies seek the flexible provision of cars and LCVs.
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Maurice Howkins

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February 8, 2021

INDUSTRY veteran Maurice Howkins is joining the flexible lease provider SOGO as corporate sales director and will use his experience to accelerate its growth.

Howkins held roles at General Motors for more than 50 years, most recently European corporate sales director and prior to that fleet director for Vauxhall Motors.

He will be responsible for growing corporate sales and will work closely with the sales team to pass on his years of experience.

SOGO has seen strong demand for its ultra-flexible service with leases available from one month as companies seek the flexible provision of cars and LCVs.

The latest technology will provide a digital-led service that will allow customers to order a vehicle in a matter of minutes. It is operating nationally from a network of logistics hubs.

SOGO customers can benefit from a subscription model that includes comprehensive insurance, maintenance, breakdown cover and industry-leading flexibility. A consumer launch will follow the roll-out to businesses.

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Chris Wright

Chris Wright

Chris Wright has been covering the automotive industry nationally and internationally for 30 years. Following spells with consumer titles he became News Editor of Automotive Management (AM), Editor of Automotive International, International Editor for Detroit-based Automotive News, and Editor of Dealer Update. He has also co-authored several FT Management Reports and contributes regularly to Justauto.com

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